Dr. Ir. Agatha Ayiek Sih Sayekti, MP Primary Author Dr. Fahmi Wiryamarta Kifli, S.Hut, M.Sc Primary Author VINSENSIA ANGGIE BUTARBUTAR Primary Author mixed material bibliography yogyakarta INSTPER 2021 monographic id Indonesia

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This study aims to determine the behavior of tea consumption in Depok sub-district in the decision-making process. Decision making has several stages, namely: problem recognition stage, information search stage, evaluation stage, purchase stage, post-purchase stage. This study uses accidental sampling method. Respondents in this study were the people of Depok Subdistrict. The population in this study was 75 respondents. Data collection methods use secondary data and primary data. From the results of the discussion can be discussed people habits of the consuming tea in Depok District Sleman is based on the type of tea that is tea bags. Time consuming respondents choose more time in the morning. Information that is often received by reponden is information from one party to the other. The action taken if the product runs out, respondents mostly look for tea products with other brands, while for the right situation to buy, most respondents buy if the product has run out in their daily supply. Most respoden are satisfied in consuming tea with the attributes of tea products in the form of taste, price, brand, aroma, color. EP-OKT-2021 JURNAL AGRIBISNIS 19273 pengambilan keputusan, perilaku konsumsi AGB NONE Institutional Repository Institut Pertanian STIPER Yogyakarta OKT.2021.UP.EP.004 My Library HALAMAN PENGESAHAN COVER - ABSTRAK BAB I BAB VI Daftar Pustaka-Lampiran Surat Publikasi Bermaterai Surat Keterangan Publikasi Jurnal Hak Kepenulisan JOM Turnitin 17143 2021-06-21 22:05:54 2021-10-11 09:21:28 machine generated